type

Video Animation

Client

Singapore Institute of Technology

The Brief

To support the brand campaign with proof points, SIT needed to show the employability rate of their students. Using the facts from the Graduate Employment survey from both 2017 and 2018, we needed to educate people about the high demand for SIT graduates while providing reasons why.

The Work

Using hard facts, we condensed and created bite sized content that’s easily digestible by our audience. Then, we tied each fact to our overall messaging: SIT students have a competitive edge because of applied learning. According to its contents, these facts were split into the various industry sectors for performance targeting.